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Salesforce MC-201 Exam Syllabus Topics:

Salesforce Certified Marketing Cloud Account Engagement Specialist Sample Questions:

1. A marketer wants to assign prospect to a group of users if the prospects meet the following criteria:
* Score greater than 100
* Grade greater than a B
* Has completed a form on any landing page
* Has a "Product of Interest" field value of either A or B
What automation tool could be used to assign the prospects?

A) Completion actions on each Form
B) Completion actions on each landing page
C) A segmentation rule with the groups
D) An automation rule with rule groups

2. What is the limit of social posting connectors you can create in your Marketing Cloud Account Engagement account?

A) One account per user role, per platform
B) Five accounts per platform
C) There is no limit of accounts per platform
D) One account per platform

3. A new Lead record is created in Salesforce without an automatically email address and the Salesforce connector is set to automatically create prospects In Marketing Cloud Account Engagement.
What action will occur in Marketing Cloud Account Engagement?

A) A new prospect record will be created.
B) A new visitor record will be created.
C) No new record will be created.
D) A new Account will be created.

4. An Administrator wants to have a thank you email sent after the form on the "Request a Demo" landing page is submitted.
Where can this be configured to ensure that every time the landing page is completed, the email is sent?

A) Configure an autoresponder email to send as a completion action when the 'Request a Demo" landing page has been submitted.
B) Configure an automation rule to send the email when "Request a Demo" form has been successfully completed.
C) Configure an autoresponder email to send as a completion action when the "Request a Demo" form has been submitted.
D) Configure a segmentation rule to send the email when "Request a Demo" landing page has been successfully completed.

5. What is a capability of a completion action?

A) Increase a prospect's grade
B) Remove a prospect from a list
C) Send a list email to a prospect
D) Adjust a prospect's account field

Solutions: