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Salesforce ADM-201: Target Audience and Recommended Experience

The ADM-201 exam is designed for those professionals seeking to gain the skills and knowledge required to work with the Salesforce CRM system and promote a career progression in the admin sector.

There are no formal requirements for passing this certification test. However, it is recommended that the students have at least 6 months of working experience in the position of a Salesforce Administrator and be able to execute the tasks included in the exam content. This encompasses the skills, such as maintaining a Salesforce organization, satisfying most frequent business requirements, and performing administrative duties with the help of current Salesforce features. In addition, the applicants are strongly advised to undertake the relevant training course (Administration Essentials (ADM201)) offered by Salesforce before attempting the test.

Exam Topics

As for the domains measured in the official ADM-201 validations, they are as follows:

Managing Data:While taking your ADM-201 test you will need to prove you know how to import, update, transfer, and delete data, including CSV files, and what tools are the most appropriate for each process. You will also have to show competence in explaining ways to backup data and the capabilities of data validation tools.

Automation of Workflow and Processes: Within such an area, the candidates are expected to be able to automate email templates, leads, and cases, as well as set up work rules.

Standard and Custom Objects: As you are preparing for the Salesforce ADM-201 exam, you need to make sure that you understand and can describe relationship model and standard object architecture, as well as maintain data quality, work with page layouts, administer standard fields, create formula fields, work with various record types, and create selection fields.

Security and Access: Here, one must be able to restrict logins, set up record access, manage field-level security, determine object access, control access to events, tackle record access exceptions, and implement role hierarchy to manage records.

Sales and Marketing Applications: Among other things, candidates should know how to describe Salesforce Content capability, campaign management, lead automation tools, as well as understand the implications and capabilities of the sales process.

Service and Support Applications: The issues here will mainly have to do with the capabilities of case management. Thus, you will be asked several questions about case processes, settings, and assignments. In addition, before enrolling in the official exam make sure you have a clear understanding of Salesforce Knowledge and Salesforce Communities.

Analytics-Reports and Dashboards: This topic will get into the options available when creating or customizing a report, or modifying dashboards. Additionally, to do well on the test, it’s a must for you to know how to share a model on reports including the impact of sharing, and have a solid understanding of the capabilities of custom reports.

Test Particulars

When it comes to the peculiarities of such a test, ADM-201 consists of 60 multiple-choice & multiple-select questions alongside 5 non-scored items, which the candidate will have to answer in 105 minutes. The first attempt of this exam will cost you $200 plus all the taxes applicable, however, this price will be lower in case you’re retaking the test. Thus, for the second try, you’ll have to pay $100 excluding taxes. To add more, the passing score for ADM-201 is 65% and during the test itself, the candidates are not allowed to use any reference materials. Finally, such an exam can be taken at a testing center or online and the vendor recommends that you complete the instructor-led training for a better chance of success.

Reference: https://trailhead.salesforce.com/en/academy/classes/adm201-administration-essentials-for-new-admins/

What Topics Are Covered in ADM-201 Exam?

This Salesforce Administrator certification exam evaluates the candidate's knowledge and competency in a long list of technical domains such as:

• Common & Custom Objects — For this topic, candidates must be able to define the standard architecture of objects, know how to edit fields and layouts of pages for custom and standard objects while realizing the impact of removing fields, and decide how to design and designate layouts of pages, types of records, and processes for various businesses for common and custom items.
• Reports on Analytics and Dashboards — This objective evaluates whether candidates know the tools accessible when making a report, how the sharing structure influences reports, the choices to be made while dealing with dashboards, and the uses of custom kinds of reports.
• Organizational Setup — This first domain examines the candidate's ability to explain info available in the context of a company (for instance, fiscal year, working hours, managing currency, default issues) and to differentiate between the multiple UI aspects that an admin monitors (e.g., both UI & search settings, views list, layouts of homepages) while knowing the implications those features have.
• Sales & Marketing Apps — Here, examinees need to identify the requirements and impacts of the sales, use opportunity tools to point out the right sales productivity options, know when to use different products alongside Books for Pricing, be aware of the power of automation tools & campaign maintenance, and know what can be done using the Salesforce content.
• User Setup — This next area tests whether a candidate knows the steps involved in setting up a user and maintaining them (for example, assigning licenses, resetting passwords, and resolving user accounts that were locked). It also checks if candidates grasp what happens when they activate, deactivate, or freeze users.
• Workflow as well as Process Automation — Here, candidates need to choose the perfect automation solution given the process or workflow and have an understanding of the capabilities of the processes for approval.
• App Exchange — In this final portion, candidates must show they know when to and when not to deploy AppExchange applications.
• Data Management — This segment tests whether candidates know what to consider before transferring, updating, and massively removing pieces of data. It also checks how well candidates can identify data management tools, describe the benefits of data tools for validation, and know the different backup options available.
• Management of Activities and Collaboration — In this domain, candidates need to detail the benefits of activity management and talk about the aspects of Chatter like feed, security features, and the following.
• Desktop and Modern Administration — For this domain, examinees need to talk about what the Salesforce mobile application can do and also be familiar with the options available when installing and syncing the Salesforce lightning for outlook.
• Service as well as Support Apps — In this area, test-takers must explain the characteristics of managing cases, show how to automate case management, describe what can be done using the Salesforce knowledge, and finally, detail the power of Salesforce communities.
• Security Features & Access — This objective involves describing all the security controls deployed by an organization, adopting the right security measures that are based on the characteristics of the Salesforce sharing model, determining the right way to use custom profiles or permissions taking into account the large numbers of profile settings, and describing how templates for communication, dashboards as well as various reports can be secured and organized with the aid of folders.

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